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Our Strategy

We are a digitalfirst consumer brands group, specialising in taking brands direct to consumers globally, via our proprietary technology platform, Ingenuity.

We have built a portfolio of leading digital beauty, health, wellness, and sports nutrition brands that are capitalising on the global growth opportunities, supported by the accelerating consumer shift to the e-commerce channel.

ESPA Positivity Bath and Body Oil

ESPA

Young woman wearing MP Activewear in an athletic pose

MP ACTIVEWEAR

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Our direct-to-consumer (D2C) platform Ingenuity provides an end-to-end e-commerce solution to brand owners and enables some of the world’s largest brands to sell their products direct to consumers globally.

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The solution removes the complexity and costs of integrating a myriad of suppliers and technology partners to build out a global D2C solution; instead, Ingenuity provides brand owners with a single, proven and already-developed solution. We continue to invest in developing our technology platform as we look to become the go-to enterprise partner for brand digitalisation

About Us

Business Model

Our

Business Model

Purpose and Values

Our

Purpose & Values

Stategy

Our

Strategy