Partnership & Activation Manager - THG Nutrition

About THG Nutrition:

THG Nutrition is home to some of the best-loved and most trusted names in wellbeing and nutrition, including Myprotein, the world's largest online sports nutrition brand, its family of brands, Myvegan, Myvitamins & MP Activewear. We want to be the world's most empowering health movement, championing everyone to live healthier, more active lives. Our brands and people exist to break boundaries, to power and to empower those who want more. Everything we do is in-house, from manufacturing and new product development to content creation, e-commerce, marketing and logistics. This means we’re perfectly positioned to deliver to our vision and keep our place at the top of a fast-moving, global industry. It's an incredibly exciting time to join the team, and we’re always looking for talented people who share our vision and values to drive our Nutrition movement forward.

Job Title: Partnerships & Activations (In-store) Manager

Reporting to: Product Strategy & Marketing Lead

Brand: Myprotein

Location: THG HQ, WA15 0AF - Fully office based

THG Nutrition: 

THG Nutrition is home to some of the best loved and most trusted names in wellbeing and nutrition, including Myprotein, the world's largest online sports nutrition brand, its family of brands, Myvegan, Myvitamins and MP Activewear.

We want to be the world's most empowering health movement, championing everyone to live healthier, more active lives. Our brands and people exist to break boundaries, to power and empower those who want more. Everything we do is done in-house, from manufacturing and new product development to content creation, e-commerce, marketing and logistics. This means we’re perfectly positioned to deliver to our vision and keep our place at the top of a fast-moving, global industry.

It's an incredibly exciting time to join the team, and we’re always looking for talented people who share our vision and values to drive our Nutrition & Wellness movement forward. 

About the role:

This role sits within The Partnership Marketing Team, with a close connection to the Shopper Marketing team; an action orientated team that shapes how our products are communicated to consumers in-store. The role will have high visibility with distinct areas of ownership where you can really showcase your influencing and project management skills. The key responsibilities will include activating our Nutrition partnerships across 360 marketing with a digital first approach as well as leading our physical partnerships in in-store environments that are traditionally clothing first, introducing nutrition to the stores for a complete offering. A knowledge of Partnership marketing, Pop-up activation and in-store merchandising will give you a big advantage. 

 The role includes leading the ideation and execution of our licensing in and out partnership, focusing on in-store permanent displays, developing new creative concepts, and supporting any in real life activation that needs that extra care and attention to feel like a consistent brand touch point. A passion for sustainability is appreciated. 

Responsibilities include but aren't limited to:

• • Responsible for briefing and optimising design strategies for partnership products in collaboration with the Brand team, NPD, Partnerships  and Creative Team. 
  • Lead marketing point of contact for a selection of our licensee’s and licensor’s, to manage all year round activations. 
  • Launch new partnerships, globally. This includes both licencing in and out. 
  • Optimise marketing plans for channels in the Myprotein marketing ecosystem, as well as identifying new opportunities to reach new audiences and hit financial targets. 
  • Lead on our trade show activations throughout the year. Bringing a concept to life that can be scaled and optimised, depending on the environment.  
  • Liaise with cross-functional teams to identify opportunities to improve customer experience – most notably the shopper marketing, brand, clothing and packaging function.  
  • Work closely with the packaging and clothing team to make our retail offering fit for purpose, and to bring to life in-store. 
  • Work with the shopper marketing managers to align what the brand looks like across all in-real-life moments. 
  • Creation and delivery of sell-ins to new partner retailers. 
  • Liaise with suppliers and agencies to create in-store activations. 
  • In-store accounts include high-street clothing retailers, gym expansion projects and our own branded locations, including shop-in-shop experiences and the Myprotein kitchen. 

What we're looking for:

• • Minimum 2 years of experience in a relevant field  
  • Preferred at least 3 year working in brand or product led marketing. 
  • Experience in managing real life activations, bringing practicality and creativity into one amazing end point. 
  • Experience in apparel is preferred but not essential. 
  • Creativity and innovation – a keen visual eye and ability to see the opportunity in novel ideas  
  • Strong communication skills and resilience - specifically the ability to co-ordinate and communicate vision to other members of the team and external partners 
  • Interpersonal skills – empathy, ability to get on with and influence a wide variety of people at all levels, including designers, marketing teams, supply chain, trading managers and senior management. 
  • Drive for results - we are looking for accountable success and results  
  • Project Management – ability to prioritise and work on multiple projects at once 

Preferred Requirements

• Interest and knowledge in the sports, health and wellbeing markets
• Keen interest in sustainability with some level of experience.
• Relationship management experience
• Experience in FMCG or CPG A level of understanding of digital marketing techniques and tools (PPC, Email, Social, SEO, PR) and an interest in data and insights
• FMCG experience

What’s in it for me?

Career Development

• Access bespoke development programmes that have been designed and developed by our in-house L&D team.
• Develop your expertise through our upskilling programme that is delivered in partnership with an industry-leading training provider.

Enhanced Leave

• 25 days annual leave plus bank holidays.
• Don’t want to work on your birthday? We don’t either! Enjoy your day off on us!
• Enhanced maternity and paternity pay, depending on length of service.
• Up to 10 days compassionate leave.
• Buy back up to 3 days each year.
• Unlock 2 days volunteer leave after 12-months.

Wellbeing Support

• Access face-to-face and virtual appointments with our in-house GP.
• Access our in-house CBT therapist.
• Access our 24/7 Employee Assistance Programme (EAP) which is provided by Bupa.
• State-of-the-art on-site gym.
• Access to our on-site physio.

Other Perks

• Save up to 12% on the cost of personal tech through our salary sacrifice scheme.
• Subsidised bus pass from Manchester City Centre to our ICON office.
• Up to 50% staff discount on THG brands.
• On-site staff shop.
• Access to on-site barber.
• Know someone who would be perfect for THG? Refer them and get up to £1000 when they pass their probation.
• Anniversary gifts when you hit 5 and 10 years of service.