Influencer Executive - Myprotein UK

Influencer Executive – Myprotein UK 

Reporting to: Influencer Manager 

Location: THG HQ, Manchester (WA15 0AF) – Fully Office-Based 

About THG Nutrition 

Myprotein is THG’s largest and most established brand. You’ll find an unrivalled passion across the team, from product development and marketing to logistics and PR, all working together to deliver rapid global growth in a fast-moving industry. Innovation, creativity, and collaboration are at the heart of everything we do, driving Myprotein to become the #1 sports nutrition brand in the world. 

Why be an Influencer Executive at Myprotein? 

As an Influencer Marketing Executive for Myprotein UK, you’ll play a key role in developing and executing influencer campaigns that build brand awareness, drive acquisition, and enhance loyalty across the UK market. You’ll work closely with a diverse range of fitness, health, and lifestyle influencers, from micro-creators to elite athletes, to deliver impactful, performance-led campaigns that align with our brand goals. 

This is an exciting opportunity to work in a fast-paced, global brand environment, collaborating cross-functionally with social, content, PR, and campaign teams to deliver best-in-class influencer activations that inspire and engage our audience. 

Responsibilities 

As Influencer Executive, you’ll: 

• Identify, recruit, and manage influencer partnerships across fitness, sport, and lifestyle categories to drive awareness and sales for Myprotein. 
• Support the Influencer Manager in developing and executing the UK influencer strategy, ensuring alignment with key campaign and commercial objectives. 
• Manage influencer outreach, negotiation, briefing, and end-to-end relationship management, including product seeding and payment processing. 
• Maintain and update the UK Influencer Database to ensure efficient tracking, communication, and performance monitoring. 
• Contribute to creative campaign development, supporting the production of authentic, on-brand content that resonates with our core consumer. 
• Analyse and report on influencer performance using data tools such as Excel, Google Analytics, and internal reporting platforms, delivering actionable insights to improve future campaigns. 
• Collaborate closely with cross-functional teams (Social, Content, PR, Campaigns, and Digital) to ensure influencer activations are fully integrated within the wider marketing strategy. 
• Support PR and brand event execution, including influencer attendance, coordination, and post-event reporting. 

What Skills and Experience Do I Need? 

• 1-2 years experience in influencer marketing (Advantageous if within the sports nutrition, health, or fitness industry) 
• Understanding of how influencer content drives brand awareness, engagement, and commercial performance. 
• Strong grasp of social media platforms (Instagram, TikTok, YouTube, etc.) and emerging influencer trends. 
• Excellent communication, negotiation, and organisational skills. 
• Confident working with data and reporting tools to measure performance and ROI. 
• A proactive self-starter with strong attention to detail and the ability to meet deadlines in a fast-paced environment. 
• Genuine passion for fitness, health, and social media, and an understanding of the Myprotein brand and community. 

What’s in it for me?  

Career Development  

• Access bespoke development programmes that have been designed and developed by our in-house L&D team.  
• Develop your expertise through our upskilling programme that is delivered in partnership with an industry-leading training provider.  

Enhanced Leave  

• 25 days annual leave plus bank holidays.  
• Don’t want to work on your birthday? We don’t either! Enjoy your day off on us!  
• Enhanced maternity and paternity pay, depending on length of service.   
• Up to 10 days compassionate leave.  
• Buy back up to 3 days each year.  
• Unlock 2 days volunteer leave after 12-months.  

Wellbeing Support  

• Access face-to-face and virtual appointments with our in-house GP.  
• Access our 247 Employee Assistance Programme (EAP) which is provided by Bupa.   
• State-of-the-art on-site gym.  
• Access to our on-site physio.  

Other Perks  

• Save up to 12% on the cost of personal tech through our salary sacrifice scheme.  
• Subsidised bus pass from Manchester City Centre to our ICON office.   
• Up to 50% staff discount on THG brands.  
• On-site staff shop.  
• Access to on-site hair dresser  
• Know someone who would be perfect for THG? Refer them and get up to £1000 when they pass their probation.  
• Anniversary gifts when you hit 5 and 10 years of service.  

We are an equal opportunities employer.  

We’re committed to creating a diverse and inclusive workplace that allows everyone to thrive, and strongly encourage all candidates from all backgrounds and identities to apply.  

Please email talent@thg.com if you require any additional support or need to make any adjustments to our recruitment process. You don’t need to disclose your disability or condition, you just need to let us know what support you need or changes you need to make. If you’re not sure, we can work with you to explore the available options.