Skip to main content

Our Business Model

THG is a leading vertically integrated, global ecommerce technology group and brand owner, powered by its proprietary technology platform, Ingenuity, through which it also provides end-to-end ecommerce solutions for brands to reach a global ecommerce consumer base.


THG operates under three core businesses (THG Beauty, THG Nutrition and THG Ingenuity), each operating in resilient, growing markets.

  • Close-up of a model with her head resting on her hand
  • An opened jar of Christophe Robin product
  • Model wearing a tank top in a running posture
  • Two tubs of MyProtein Amino Boost
  • Opened Perricone MD bottle
  • AutoStore Robot working in THG warehouse picking out orders
  • Close-up of a person taking a photo on a DSLR camera
  • A hand holding a mobile browsing a website

Our fully vertically-integrated business model spans the entire customer journey from manufacturing and marketing through to warehousing and fulfilment.

-Development and manufacture of products at best-in-class in-house BRC AA/A grade manufacturing facilities

-End-to-end brand building and content creation, delivered through a state-of-the-art studio

-Retailing of products through THG owned and operated websites, marketing, and influencer platforms

-Dedicated hosting infrastructure across global data centre locations

-Delivery to an expanding customer base through THG’s global payment, courier, and warehouse network

Our complete digital commerce offering


THG operates a vertically integrated model to deliver products and services to customers, giving greater control over revenue growth and costs to deliver profits and cash in the medium-term.

About Us