Senior Ecommerce Manager | Cult Beauty

Life at THG Beauty 

We know that beauty isn’t one-size-fits-all. Our portfolio of leading retailers and iconic beauty brands caters to everyone, everywhere, empowering customers all over the world to look and feel fantastic.

By combining our portfolio of owned brands with a marketplace for over 1,300 third-party beauty brands through online retail sites LOOKFANTASTIC, Cult Beauty, and Dermstore, THG Beauty's ambition is to be the global digital partner of choice across the beauty industry, supporting the channel shift to online.

Why be a Senior Ecommerce Manager at THG

The Senior Ecommerce Manager is responsible for regional revenue and profitability performance, leading the implementation of the growth strategy across multiple digital channels. The responsibility for the planning & delivery of ecommerce revenue, GP and KPI targets and performance will sit with the Senior Ecommerce Manager, and supported by the Digital Director, will rely on their ability to assess the market, be reactive to competitors and drive marketing, trading and activation plans.  

The Senior Ecommerce Manager role is an exciting opportunity for an ambitious individual that can bring fresh and innovative thinking, that is looking for the next step in their career. The ideal candidate will have a proven track record operating in a fast-paced, profitable online retail environment. This role requires strategic thinking with strong leadership capabilities, ready to collaborate with cross-functional teams to enhance the customer experience and maximise revenue.  

As a Senior Ecommerce Manager, you’ll:  

• Strategic Planning: Work with the Digital Director to develop and implement the overall e-commerce strategy to achieve business objectives and increase online market share. Utilise market research to identify trends, competitor landscape and customer needs. Support the identification and prioritisation of innovative growth opportunities that align with business goals.
• Website & App Management: Oversee end to end site execution, from campaigns and assets, through to site health checks. Lead and implement territory strategy and trading calendar whilst working with the marketing teams on supervising junior team execution.
• Sales Performance: Own the planning and delivery of regional budgets through campaign activations to ensure KPI's are achieved. Identify new and innovative ways to drive traffic to the site as well as developing and improving traffic from existing channels to drive existing and future strategy.
• Cross-Function Collaboration: Work in synergy with marketing channel leads to identify new growth opportunities across both new and existing customer base and ways in which to improve our brand reputation and presence & drive new customer acquisition whilst managing Cost of Sale. Work closely with CRO and Tech teams to ensure seamless implementation of new initiatives and customer-facing upgrades.
• Team Leadership: Manage and mentor a team of Ecommerce Managers and Executives, fostering a culture of innovation and collaboration. Support and facilitate team development through effective knowledge sharing.
• Data & Analytics: Utilise analytics tools to monitor territory performance, customer behaviour, and marketing effectiveness. Encourage the use of these tools across the team. Utilise advanced analytics to extract actionable insights that inform digital execution and CRO strategies and decisions. Work with the data team to develop dashboards and tools for tracking key performance indicators (KPIs) and CRO performance. Identify trends and opportunities in user behaviour to enhance site performance and customer satisfaction globally.
• Reporting: Prepare regular reports on key metrics and projects, and present findings to senior management.
• Customer Focus: Review customer journeys and monitor conversion funnels to achieve the most frictionless journey for customers. Review existing UX and make recommendations for adjustments, considering both web and app platforms and direct competitor journeys whilst showcasing wider awareness of digital tech and retail advances.

What skills and experience do I need for this role? 

• Commercially astute, ambitious and driven.
• Experience of building budgets, trading calendars, sales forecasts and marketing KPIs, considering impact on and delivery of EBITDA and the P&L.
• Manages their time efficiently, enjoys problem solving and finding effective yet scalable solutions
• Experience of working in a fast-paced e-commerce environment.
• Strong communication skills; has worked as part of a wider team and has experience in leading and developing a junior team whilst influencing senior stakeholders.
• Growth mindset - those able to think outside the box best suited to a growing region and agile environment with responsibility for key decision making. 

What’s in it for me? 

Career Development 

• Access bespoke development programmes that have been designed and developed by our in-house L&D team. 

• Continued development through our upskilling programme that is delivered in partnership with an industry-leading training provider. 

Enhanced Leave 

• 25 days annual leave plus bank holidays. 

• Don’t want to work on your birthday? We don’t either! Enjoy your day off on us! 

• Enhanced maternity and paternity pay, depending on length of service.  

• Up to 10 days compassionate leave. 

• Buy back up to 3 days each year. 

• Unlock 2 days volunteer leave after 12-months. 

Wellbeing Support 

• Access face-to-face and virtual appointments with our in-house GP. 

• Access our in-house CBT therapist. 

• Access our 247 Employee Assistance Programme (EAP) which is provided by Bupa.  

• State-of-the-art on-site gym. 

• Access to our on-site physio. 

Other Perks 

• Save up to 12% on the cost of personal tech through our salary sacrifice scheme. 

• Subsidised bus pass from Manchester City Centre to our ICON office.  

• Up to 50% staff discount on THG brands. 

• On-site staff shop. 

• Access to on-site barber. 

• Know someone who would be perfect for THG? Refer them and get up to £1000 when they pass their probation. 

• Anniversary gifts when you hit 5 and 10 years of service.