General Manager (Ecommerce) - Myprotein India

About THG Nutrition:

THG Nutrition is home to some of the best-loved and most trusted names in wellbeing and nutrition, including Myprotein, the world's largest online sports nutrition brand, its family of brands, Myvegan, Myvitamins & MP Activewear. We want to be the world's most empowering health movement, championing everyone to live healthier, more active lives. Our brands and people exist to break boundaries, to power and to empower those who want more. Everything we do is in-house, from manufacturing and new product development to content creation, e-commerce, marketing and logistics. This means we’re perfectly positioned to deliver to our vision and keep our place at the top of a fast-moving, global industry. It's an incredibly exciting time to join the team, and we’re always looking for talented people who share our vision and values to drive our Nutrition movement forward.

Role: General Manager – India

Brand: Myprotein 

Reporting to: Chief Commercial Officer 

Location: THG HQ, Manchester (WA15 0AF) - Fully Office Based  

THG Nutrition:   

THG Nutrition is home to some of the best loved and most trusted names in wellbeing and nutrition, including Myprotein, the world's largest online sports nutrition brand, and its family of brands, Myvegan, Myvitamins and MP Activewear. Our brands and people exist to break boundaries; to power and empower those who want more. 

Why be the General Manager – Myprotein India at THG? 

As the General Manager for Myprotein India, you’ll play a pivotal role in driving the strategic growth and performance of our leading health and nutrition brand across the India markets. This is a unique opportunity to lead a high-impact business within a global powerhouse, taking full ownership of commercial strategy, profitability, and brand development across diverse markets. 

As General Manager – Myprotein India, you will: 

• Own the P&L and deliver sustainable growth across Indian markets, driving revenue, margin, and profitability targets. 

• Develop and execute a comprehensive annual business and marketing strategy that delivers brand and commercial objectives. 

• Lead cross-functional teams, including trading, marketing, and operations, to deliver best-in-class customer experience and brand consistency across all touchpoints. 

• Drive commercial performance, leveraging data insights to inform decisions on pricing, promotions, and product strategy. 

• Collaborate closely with key departments including supply chain, logistics, finance, and compliance to ensure efficient market operations. 

• Oversee marketing strategy, aligning paid and organic channels, CRM, influencer activity, and brand campaigns to drive acquisition and retention. 

• Build strong regional partnerships and maintain a deep understanding of market trends, competitors, and consumer behaviour to identify growth opportunities. 

• Foster a high-performance culture, providing leadership, mentorship, and professional development to team members across the region. 

What skills and experience do I need for this role? 

• Minimum of 5+ years’ experience in e-commerce, digital marketing, or general management, ideally within a consumer brand or FMCG environment. 

• Proven track record of P&L ownership and delivering profitable growth across multiple markets. 

• Deep understanding of Indian e-commerce and digital marketing landscapes, including trading performance and localisation strategies. 

• Strong commercial and analytical acumen, with the ability to translate data into actionable insight. 

• Experience leading and developing teams within a high-growth, fast-paced business. 

• Excellent stakeholder management and communication skills, with the ability to influence at all levels. 

• Fluent in English 

• Entrepreneurial mindset with a passion for health, fitness, and innovation. 

What We Offer  

Career Development  

• Access bespoke development programmes that have been designed and developed by our in-house L&D team.  

• Continued development through our upskilling programme that is delivered in partnership with an industry-leading training provider.  

Enhanced Leave  

• 25 days annual leave plus bank holidays.  

• Don’t want to work on your birthday? We don’t either! Enjoy your day off on us!  

• Enhanced maternity and paternity pay, depending on length of service.  

• Up to 10 days compassionate leave.  

• Buy back up to 3 days each year.  

• Unlock 2 days volunteer leave after 12-months.  

Wellbeing Support  

• Access face-to-face and virtual appointments with our in-house GP.  

• Access our 247 Employee Assistance Programme (EAP) which is provided by Bupa.  

• State-of-the-art on-site gym.  

• Access to our on-site physio.  

Other Perks  

• Save up to 12% on the cost of personal tech through our salary sacrifice scheme.  

• Subsidised bus pass from Manchester City Centre to our ICON office.  

• Up to 50% staff discount on THG brands.  

• On-site staff shop.  

• Access to on-site barber.  

• Know someone who would be perfect for THG? Refer them and get up to £1000 when they pass their probation.  

• Anniversary gifts when you hit 5 and 10 years of service