Senior Influencer & Social Media Manager - ESPA
Job Category
Marketing
Division
THG Beauty
Location
UK, Manchester
Job Type
Full-time
About THG
We’re a fast-moving, global technology group that specialises in taking brands direct to consumers. We’re home to a portfolio of leading brands and sites including Myprotein, ESPA, LOOKFANTASTIC, and Cult Beauty, all of which are powered by our fully integrated digital commerce ecosystem, THG Ingenuity.
We handle everything in-house, including technology, content creation, e-commerce, marketing, manufacturing, new product development, and logistics. This comprehensive approach ensures we can fully realise our vision and maintain our leadership in a rapidly evolving global industry.
Life at THG Beauty
We’re home to market-leading websites like Lookfantastic, Skinstore, Dermstore, Cult Beauty and the beauty subscription box brand Glossybox. And our portfolio of premium brands includes the likes of ESPA, Ameliorate and Grow Gorgeous – all of which are loved and trusted by millions of fans worldwide. We also partner with a network of more than 19,000 influencers to ensure brands can reach their audience anywhere in the world. It’s an incredibly exciting time to be joining the team.
Click here to learn more about life at THG.
Why be a Senior Social Media & Influencer Manager at THG?
As a world recognised leader in the Spa and Wellness industry, ESPA International are looking for a talented Senior Social Media and Influencer Manager to join our Brand team. As part of our global team, you will be responsible for shaping our global social media strategy, managing influencer partnerships across different markets, and creating captivating content that resonates with audiences worldwide.
As a Senior Social Media & Influencer Manager, you'll:
- Develop and implement a comprehensive social media strategy to engage our diverse global audience and drive brand awareness.
- Cultivate and nurture relationships with influencers and content creators in key markets to amplify our brand messaging and reach new audiences.
- Create compelling and culturally relevant content for our social media platforms, including Instagram, Facebook, Tik Tok, LinkedIn and more.
- Monitor and analyse social media performance metrics to optimise campaigns and drive engagement across different regions and channels.
- Stay informed on international social media trends and best practices to ensure our brand remains at the forefront of digital marketing.
- Support on all new openings and key properties globally with particular emphasis on ESPA Life, Branded, Managed and Audit accounts.
What Skills and Experience do I need?
- Excellent communication skills and the ability to communicate effectively with both influencers, professional industry experts and audiences on a global scale.
- Strong understanding and experience of social media platforms including an enhanced understanding of their features, algorithms, and best practice.
- Creative thinking and the ability to come up with innovative and engaging content to elevate ESPA brand positioning that resonates with the audiences.
- Building and maintaining relationships with influencers and other industry contacts.
- Ability to analyse data and metrics to track the success of campaigns and identify areas of improvement.
- Ability to juggle multiple campaigns and projects simultaneously, while staying organized and meeting deadlines.
- Vast understanding of influencer marketing trends.
- Flexibility and adaptability to an every changing landscape.
- An unrivalled passion for wellness, spa is essential alongside that of a hunger for all things social media and influencer led.
What’s in it for me?
Career Development
- Access bespoke development programmes that have been designed and developed by our in-house L&D team.
- Continued development through our upskilling programme that is delivered in partnership with an industry-leading training provider.
Enhanced Leave
- 25 days annual leave plus bank holidays.
- Don’t want to work on your birthday? We don’t either! Enjoy your day off on us!
- Enhanced maternity and paternity pay, depending on length of service.
- Up to 10 days compassionate leave.
- Buy back up to 3 days each year.
- Unlock 2 days volunteer leave after 12-months.
Wellbeing Support
- Access face-to-face and virtual appointments with our in-house GP.
- Access our in-house CBT therapist.
- Access our 247 Employee Assistance Programme (EAP) which is provided by Bupa.
Other Perks
- Save up to 12% on the cost of personal tech through our salary sacrifice scheme.
- Up to 50% staff discount on THG brands.
- Know someone who would be perfect for THG? Refer them and get up to £1000 when they pass their probation.
- Anniversary gifts when you hit 5 and 10 years of service.
THG is proud to be a Disability Confident Committed employer. If you are invited to interview, please let us know if there are any reasonable adjustments we can make to the recruitment process that will enable you to perform to the best of your ability.
THG is committed to creating a diverse & inclusive environment and hence welcomes applications from all sections of the community.
Because of the high volumes of applications our opportunities attract, it sometimes takes us time to review and consider them all. We endeavour to respond to every application we receive within 14 days. If you haven't heard from us within that time frame or should you have any specific questions about this or other applications for positions at THG please contact one of our Talent team to discuss further.
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