THG Ingenuity

Play Video

THG Ingenuity

THG Ingenuity is a proven enablement platform for frictionless, end-to-end digital commerce, with its ability and value demonstrated by the Group’s digital leadership positions in the Beauty and Nutrition categories.

The platform was initially developed by THG to overcome weaknesses and disproportionate costs in third party technology and supporting e-commerce services, and is now licensed to a rapidly growing set of brand owners under long-term SaaS contracts. This has followed 16 years of continuous investment in proprietary technology, operations, digital and data infrastructure to grow THG’s brands into digital category leaders.

THG Ingenuity solves global and local challenges for its partners.

THG Ingenuity delivers a seamless, effective and scalable direct-to-consumer retail model by incorporating all the required components for global digital commerce into a single, digital platform. This enables THG to offer brands access to every product and service required to launch and scale a global e-commerce solution through a single SaaS relationship, which eradicates the complexity and cost of multi-partner relationships. THG Ingenuity has become the partner of choice for many brands who realise that software,
without the real-world infrastructure, is insufficient and leaves them with the burden of managing and orchestrating their own network of logistics, marketing and content providers amongst others. Ingenuity’s rapidly growing list of partners includes Nestle, PZ Cussons, Homebase, Group L’Occitaine, and Clorox, all of whom who are signing long-term SaaS contracts to deliver digital transformation on a global scale.

The platform integrates;

THG’s advanced e-commerce software technology (including digital commerce, SaaS Marketing & Operating technology, payments and fraud)

THG’s global real-world infrastructure (including global warehousing across 16 locations, 180+ courier services, product manufacturing across 4 facilities, 29 global data centres) and, finally;

THG’s digital brand building capabilities (including the upcoming launch of a 300,000 sq. ft, and Europe’s largest, studio and digital content hub)

These collectively enable THG to deliver a fully localised and frictionless e-commerce experience to a global customer base, in addition to powering the growth of THG’s own brands internationally (THG’s international sales have grown at an annual rate of +45% since 2015). Uniquely, all partners continue to benefit from the ever-expanding pipeline of technology, operations, digital and data innovation that THG has driven for its own brands, meaning THG’s customers also reap the benefits of THG’s ongoing platform development.